A successful Google Search Ads campaign will use the right keywords, to trigger the most effective adverts and direct people to the right page on their website.
Paying only for the successful clicks that drive traffic or calls to your company, Search ads deliver a high ROI and can be scaled to fit almost any budget.
Take a couple of minutes to sit back and think, what would someone type into Google to find the service or product that I am looking to promote?
As they search Google if you could pop a short, succinct advert in front of them what would it say and do you think they would click to visit your website?
If you take this a step further and only pay Google for the people clicking to visit your website, you have the simple framework of a Search Ad Campaign.
A very simple concept that can deliver incredible results, targeting the right person at the right time with the right message then make it easy to engage with you.
We understand Google Ads can look daunting, however, after almost 20 years of building successful Google Ads campaigns, it is like second nature to us.
We will guide you every step of the way, from the initial setup of your account and conversion tracking to adopting machine learning to take you to the next level.
We will work with you to develop a list of keywords and understand your business proposition to create an initial campaign for your product/service.
We develop an initial structure with content within an Excel spreadsheet, allowing clients to understand the concept and easily make changes before we push this live.
Google Ads has used various elements of AI and machine learning for several years and unless your account is setup correctly you may miss out on some of these great tools.
For example, ensuring that Google Tag Manager is talking to GA4 to import conversations into Google Ads is one of the most important elements of your setup.
If you already have a Google Ads account or just thinking or starting your first account we can review your account, ideas and strategy to find improvements for growth.
We spend £millions on Google Ads each year and measure and monitor every last penny, in most proposals, we can quickly advise how to maximise your current budget.
We have a simple onboarding process, get in touch to get the ball rolling, and we will arrange a call to talk through your business and then provide some advice on how Google Ads may work for you.
We will research your market by looking at competitors, keywords, and suitable strategies before proposing the solution and explaining how we will implement, measure and review the performance.
You have nothing to lose. We are certified Google Partners, have no long-term contracts and provide free no-obligation initial advice to clarify how we may help with achievable objectives.
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