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Avoid Abandoned Shopping Carts, Top 5 Tips

Abandoned Shopping Carts is a big issue for lots of online retailers. These quick-fire top five tips are designed to highlight some of the simple steps that can be used to improve your checkout rates.

5 Graphic Design Trends for 2016

Flat, Simple. This design avoids glossy buttons, bevelled edges, gradients and dimensionality. This type of design is currently being used by big companies such as Google, Ebay and Microsoft Windows. Grid Layout. Layout started on Pinterest and celebrates geometry and precision. This design features solid colours and bold outlines. A key element of this […]

5 Web Design Trends you Should Use with Caution.

Hiding things by using a ‘Hamburger’ style menu. These types of menus are most commonly used for mobile Optimisation of websites as they allow the global navigation system to be condensed into a smaller space (to fit your phones smaller screen) Now these menu styles have been cropping up on desktop versions of websites too. […]

The AIDA Principle – Helping you Write a Killer Web Copy!

In a world where, every day, we are bombarded with attention capturing headlines every message has to work extremely hard to get noticed. The acronym AIDA is a tool to help ensure that your copy, or any other writing you may produce, grabs the attention of your audience. The acronym stands for; Attention Interest Desire […]

5 QUESTIONS YOU NEED TO ASK WHEN WRITING A KILLER WEB COPY

The key to writing a web copy that captures your target audience is by asking yourself 5 simple questions; What is the problem? Sales, either online or offline, are based on solving problems. First identify your target audience, you will not be able to proceed until you have a firm understanding on who your product […]

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