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Google lead form extensions, what are they?

Google has started to roll out its new Lead Form Extensions. Google Search Ads already has several extensions; however, this new kid on the block could have the most significant impact of all.

Google discontinues ads in the right hand side bar.

Google is rolling out some dramatic changes removing the ads from the right-hand side of search results on desktops. Adverts will now only appear on the top and bottom of the page, some good news is we now have 4 positions within this lucrative area. A Google spokesperson has confirmed that the change is now […]

Google Ad Sizes.

As a general rule wider ad sizes tend to outperform their taller counterparts, this is due to their reader-friendly format. Readers absorb information in “thought units”, in several words at a time. The wider sizes allow them to read more text at just a glance without having to skip a line and return to the […]

Black Friday AdWords Countdown Feature

We got a last minute email Thursday night giving us a heads up that one of our clients would like to run a Black Friday AdWords campaign in the morning. For those people that have missed the excitement of Black Friday it is another American phenomenon that has shipped its way across to our shores. Stores (Shops […]

Google Panda update, Here are the 23 Questions

Have you been effected by the Google Panda update? I have placed a copy of Panda’s 23 questions here, if you are concerned about your SEO techniques I would suggest a quick look through these questions and review your strategy Would you trust the information presented in this article? Is this article written by an […]

Google +1? Do you like it?

We have already suggested that personal recommendations will provide the next generation of online marketing tools. Facebook made a start with this using their “like” button to allow members to inform friends of their positive opinions of websites and other Facebook accounts. The Google +1 button has taken this idea forward allowing people who are logged into […]

Google v Facebook

In the latest chapter of the Google v Facebook battle Facebook has admitted hiring a ‘dirty tricks’ PR firm to smear Google and promote fears that it compromised users’ privacy. It was inevitable these two giants were going to clash as both rely heavily on advertising revenue. Google is the Worlds largest advertising company and […]

Interesting interview with Matt Cutts, Head of Google’s Web Spam Team

This interview was recorded last week to highlight the changes they have made to the Google Algorithm regarding content farms and “lower quality or shallow content sites” quite a short interview but nice to hear a human voice within Google. Listen to what Matt had to say Below is a transcript of the chat BOB […]

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